Get a professional WooCommerce webshop
We help businesses develop, integrate and further develop WooCommerce webshops that fit their business, workflows and existing systems.
Whether you need a new webshop built or an existing solution improved, we help create a more professional and cohesive setup.
What is WooCommerce?
WooCommerce is an eCommerce solution for WordPress that makes it possible to build and run a webshop on an open source platform. This means the solution can be tailored to your business needs and developed as your webshop and company evolve.
The platform is used by both smaller and larger businesses and has become a popular choice because it combines webshop functionality with the opportunities already available in WordPress. This makes WooCommerce relevant for companies that want to combine webshop, content and ongoing development in one solution.
WooCommerce can be used for both B2B and B2C and can support everything from simpler webshops to solutions with specific requirements for structure, products, content and integrations.
Are you unsure whether WooCommerce is the right platform for your business?
We are happy to have a no-obligation dialogue about opportunities, limitations and what makes the most sense for your needs.
Why many businesses choose WooCommerce
Many businesses choose WooCommerce when they need a webshop that can be adapted to the way they work and developed alongside their business. The platform offers strong opportunities to build a solution that fits products, content, workflows and the systems the webshop needs to connect with.
For many companies, it is also an advantage that the solution can be built step by step. This makes it possible to start with what matters most and later expand the webshop with new features, integrations or customisations as needs change.
WooCommerce is therefore often a strong choice for businesses that want a webshop that works today and can continue to develop over time.
Advantages of WooCommerce
Flexible platform with many possibilities
WooCommerce provides a strong foundation for businesses that want a webshop that can be tailored to products, workflows and business model.
Strong connection between webshop and content
Because WooCommerce is built for WordPress, it is easy to work with webshop, landing pages, blog content and campaigns in one solution.
Integration with other systems
WooCommerce can connect with systems such as ERP, CRM, shipping, payments, inventory and PIM, allowing the webshop to work more closely with the rest of the business.
Can grow with your needs
The solution can be built over time, allowing the webshop to expand with new features, integrations and customisations as requirements change.
Strong foundation for SEO and organic visibility
WooCommerce offers strong opportunities to work with content, categories, product pages and technical SEO in one unified solution.
User-friendly day-to-day administration
Products, orders, content and campaigns can be managed in one system, making it easier to run the webshop on a daily basis.
Is WooCommerce the right fit for your business? We help you assess the possibilities and find the right solution.
+45 87 25 07 87
WooCommerce for B2B
WooCommerce can be a strong platform for B2B when the solution is planned correctly and built around your company’s workflows. A B2B webshop often has different requirements than a classic B2C solution, because it must support not only sales, but also customer-specific agreements, internal processes and integration with other systems.
Many B2B solutions require features and logic beyond a standard webshop. This may include:
- Customer-specific pricing and discount agreements
- Different assortments for each customer or customer group
- Ordering by SKU or CSV import
- Order lists and repeat ordering of previous purchases
- Integration with ERP and finance systems
- Multiple users per customer account
- Roles and permissions across users
When WooCommerce is used for B2B, it is important that the solution does not become an isolated sales module. It should function as part of a broader setup where data, order processes and workflows work together in practice.
At itpilot, we help businesses develop WooCommerce solutions that take these B2B requirements into account. This includes structure, integrations and the functionality needed to make the webshop useful in everyday operations — both for customers and internally.
WooCommerce for B2C
WooCommerce is also well suited for B2C, where the webshop must support efficient online sales and a strong customer experience. The platform makes it possible to build a webshop that supports product structure, categories, filtering and checkout flow, helping customers find the right products and complete their purchases.
In many B2C webshops, it is important that the solution can also manage campaigns, pricing rules, product variants, stock status, shipping and payment integrations. In addition, the webshop often needs to perform well across devices and channels, supporting both sales and daily operations.
For many businesses, it is also important that the webshop can continue to develop over time. This may involve new product areas, changes to category structure, checkout optimisation, new markets or integrations with new systems.
When WooCommerce is built with the right structure from the beginning, the platform can form the foundation of a B2C webshop that supports sales today and provides strong opportunities for future growth.
Integrate WooCommerce with your existing systems
A webshop rarely creates the most value when it stands alone. In many businesses, it is important that WooCommerce connects with the systems used every day — such as finance, inventory, product data, shipping, payments or CRM.
When the webshop is integrated with your other systems, data can flow more automatically, manual processes can be reduced and the risk of errors lowered. This creates more efficient operations and a solution that is easier to develop over time.
In some cases, the need can be solved with an existing integration or standard plugin. In other cases, a more customised solution is required, for example if there are specific requirements for data logic, workflows or internal systems.
At itpilot, we work with both standard integrations and custom-developed integrations. For some businesses, it is about connecting the webshop to one key system. For others, it is about creating a more connected setup where webshop, data and internal processes work closely together.
Typical WooCommerce integrations may include:
- ERP and finance systems
- Inventory and logistics systems
- PIM systems for product data
- Payment solutions and payment gateways
- Shipping and delivery systems
- CRM systems and customer data
- POS or retail systems
- External product or supplier feeds
- Marketing and email platforms
- Custom internal systems
Is WooCommerce the right fit for your business? We help you assess the possibilities and find the right solution.
+45 87 25 07 87
Manage product data in PIM and connect it with WooCommerce
WooCommerce can manage both physical and digital products, product variants, pricing, stock, categories and other core product data directly in the webshop backend. For many businesses, this is a good starting point, especially when the catalogue is manageable and product data is not highly complex.
As the catalogue grows and more products, variants, attributes, images, documents, language versions or higher data quality requirements arise, it can be beneficial to move product maintenance out of the webshop and into a PIM system.
A PIM system makes it possible to collect, structure, enrich and maintain product data in one place, allowing WooCommerce to become more of a sales channel that receives and presents data rather than the place where all product logic is maintained.
That is why we developed PIMpilot — a cloud-based integration solution that connects your PIM system with WooCommerce and automatically synchronises product data to the webshop.
Read more about PIMpilot and the possibilities of connecting PIM with WooCommerce here ->
Support, maintenance and further development of WooCommerce
A WooCommerce webshop is rarely a solution that can simply be launched and then left untouched. There is typically an ongoing need for maintenance, updates, bug fixing, performance improvements and further development.
That is why we do not only help build new WooCommerce solutions. We also help businesses that already have a webshop and need a partner for operations, improvements and next steps.
This may include technical updates, speed optimisation, checkout improvements, new integrations, B2B extensions or cleaning up a solution that has become more complex over time.
The goal is not only that the webshop works at launch, but that it continues to support the business as needs, systems and workflows evolve.
Why businesses choose itpilot for WooCommerce
For some businesses, WooCommerce is a relatively simple webshop solution. For others, it is an important part of a broader digital ecosystem, where the webshop must work seamlessly with product data, internal workflows and other business-critical systems. This is especially where we create value.
At itpilot, we do not only work with setting up a webshop, but with the complete solution around it. This means we also consider integrations, product structure, data logic, operations and further development, so WooCommerce does not become an isolated system, but a solution that works in practice.
We also help with the initial assessment. WooCommerce is not necessarily the right choice in every case, which is why we also advise on platform selection when relevant. When WooCommerce is the right foundation, we help build a solution that fits your current needs while allowing room for future growth.
For businesses that want a stable long-term partner after launch, we can also help with support, maintenance, hosting and further development. We work in a structured and well-documented way and are happy to engage in partnerships where high standards for professionalism, process and operations are required.
How a WooCommerce project works
A WooCommerce project delivers the best results when approached correctly from the start. That is why we work in a structured way from the initial clarification through launch and continued development.
1
Clarifying needs and goals
We begin by identifying your needs, goals and current setup. Here we look at what the webshop needs to do, which systems need to be included, and what requirements apply to data, user experience and operations.
2
Planning the solution and structure
Once the requirements are clear, we plan the overall solution. This may include structure, integrations, product data and the general setup of the webshop.
3
Development and implementation
We then build and configure the solution. This may include the webshop itself, feature customisations, integrations and the workflows that need to function in practice.
4
Testing and quality assurance
Before launch, we test the most important functions, integrations and processes. The goal is to ensure the solution works reliably in day-to-day operations.
5
Launch
When the solution is ready, we help bring the webshop online safely. We focus on making the transition as smooth as possible.
6
Support and further development
After launch, we can continue to help with support, maintenance and further development. This makes it possible to continuously improve the webshop and adapt it to new needs.
Shall we help with your WooCommerce webshop?
We work with digital solutions where webshop, integrations, product data and business needs need to work together. Here you can explore selected cases and projects that provide insight into the type of solutions we work with.
We can help you assess whether WooCommerce is the right platform, how the solution should be built, and how the webshop can best work together with your existing systems and business needs.
Call us if you would like further information about developing your WooCommerce webshop.
+45 87 25 07 87
Selected WooCommerce cases and projects
We work with digital solutions where webshop, integrations, product data and business needs need to work together. Here you can explore selected cases and projects that provide insight into the type of solutions we work with.
If you would like, we are also happy to discuss your specific needs and present relevant references from similar types of projects.
Questions and answers about WooCommerce
That depends on your needs, workflows and ambitions. WooCommerce is often a strong choice for businesses looking for a flexible webshop solution with opportunities for integrations, content, SEO and ongoing development. The platform is suitable for both new webshops and businesses that want to improve an existing solution. In some cases, however, other platforms may be a better fit. That is why we are happy to discuss what makes the most sense for your business.
Yes. WooCommerce can be used for both B2B and B2C when the solution is planned and built correctly. For B2B, the webshop can support customer-specific pricing, different assortments, repeat ordering, multiple users per customer and integration with ERP or finance systems. For B2C, WooCommerce is strong for product catalogues, campaigns, categories, filtering and an efficient checkout flow. Many businesses also combine B2B and B2C in the same solution.
Yes. WooCommerce can be integrated with a wide range of systems such as ERP, CRM, PIM, inventory, shipping, payments and marketing platforms. For some businesses, the need can be covered through existing integrations or standard plugins. In other cases, a more customised solution is required if there are specific requirements for data, workflows or internal processes. We help identify the right integration setup based on your current systems and needs.
Yes. We help both businesses that need a new WooCommerce webshop built and businesses with existing solutions that need to be improved, stabilised or further developed. This may include speed issues, technical debt, outdated plugins, checkout errors, missing integrations or the need for new functionality. We can also take over from a previous agency and help move your webshop forward on a stronger foundation.
Yes. We can help with ongoing support, technical maintenance, updates, monitoring, performance improvements and further development of your WooCommerce solution. For some businesses, this means help when needed. For others, a more fixed setup around operations and development creates the most value. The goal is to ensure your webshop continues to support the business as needs evolve.